Senior Content Specialist | Updated On - Aug 9, 2024
Bachelor of Business Management (BBM) International Business is an undergraduate degree program that takes three academic years to complete where students are trained to become international business managers. This course offers the preparation in the fundamental business subjects such as accounting, economics, finance, human resource, operations, and marketing on the global level. On its part, some of the core topics that have been proposed include; Introduction to strategic management in the international context, International business law & regulations, Foreign market entry, Cross cultural Management etc the program seeks to produces analysis and managerial abilities of organizations operating in the international environment.
For entry into the BBM International Business program, it is mandatory for the candidates to take one of the following national or state level management entrance tests; CAT, MAT, XAT, ATMA, CMAT, NPAT etc., although some colleges also give admission on the basis of the percentage of marks obtained by the candidate in their class XII board examination. Candidates have to be able to have done Physics, Chemistry & Maths upto 12th standard in most cases. The mastery of English language is another of the most used admission requirement that colleges putting in place for the BBM International Business degree course. The minimum percentage criteria in entrance tests or 12th board exams also tends to differ from one institute to another.
Students to the basic concepts of international business, such as globalization, international trade, and foreign direct investment. It also covers the different types of international businesses and the challenges and opportunities they face.
Global Business Environment
Examines the global economic, political, and social environment in which international businesses operate. It covers topics such as trade blocs, currency exchange rates, and cultural differences.
International Marketing
Market products and services to international customers. It covers topics such as market research, product development, pricing, and distribution.
International Finance
Financial aspects of international business. It covers topics such as foreign exchange markets, international trade finance, and risk management.
International Business Law
Introduces students to the legal aspects of international business. It covers topics such as contract law, intellectual property law, and international trade law.
