One account
Many possibilites
B.Sc in Mass Communication is an undergraduate course that deals with mass media and its function in society. The full-time course duration is for three years and prepares students in print sector like newspapers, magazines, electronic sector like radio, television, new sector like Internet social sites, advertising and public relation and many other fields. Students acquire both theory and practical skills through projects, internships, industrial visits and the like The subjects offered include; media studies, journalism, broadcasting, advertising, PR campaigns, communication research methods, media laws and ethics among others.
The entry level tests accepted for admission to B.Sc Mass Communication courses in various colleges are passing 12th board examination with minimum percentage of marks, college/university level exams, national/ state level tests like CAT/MAT/XAT for MBA colleges having this program. Most of the colleges have their own eligibility criteria; some of the colleges offer direct admissions based on marks gained in the 12th standard while some other colleges conduct interviews and group discussions to test their ability, general knowledge, and language skills. Therefore; 12th score coupled with satisfactory performance in related entrance test and/or interview can take one there.
| Feature | Details |
|---|---|
| Full Form | Bachelor of Science in Mass Communication |
| Duration | 3 years |
| Course Level | Undergraduate |
| Eligibility | 10+2 with any stream |
| Top Colleges | Delhi College of Arts and Commerce, St. Xavier's College, Mumbai, Jamia Millia Islamia, Symbiosis Institute of Media and Communication, Indian Institute of Mass Communication |
| Entrance Exam | Varies by college, some accept merit based on 10+2 scores, others conduct entrance exams like DUET, CET, or internal tests |
1. 10+2 pass in any stream from any recognized board with minimum 50% marks.
2. Candidates from Arts, Science or commerce background can apply for the program.
3. The institution has no set age limit as to the admission of new students.
4. The candidate is required to have passed English as one of the subjects in 10+2 examination for him/her to be eligible.
5. While some colleges have entrance exams, others consider merit.
6. Aspirants possessing creativity and passion for media are provided preference by the company.
| Subject | Important Topics |
|---|---|
| Introduction to Mass Communication: | Theories of Mass Communication, Evolution of Mass Media, Media Landscape in India, Ethical and Legal Considerations |
| Print Media: | Newspaper Production, Magazine Journalism, Feature Writing, Editing and Proofreading, Design Principles |
| Electronic Media: | Introduction to Television and Radio Broadcasting, Scriptwriting for Electronic Media, Audio and Video Production Techniques |
| New Media and Social Media: | Introduction to Digital Media, Social Media Platforms and their functionalities, Content Creation for Social Media, Digital Marketing Strategies |
| Communication Skills: | Effective Communication Techniques, Public Speaking, Interviewing Skills, Writing for Different Media |
| Mass Communication Research: | Research Methods in Mass Communication, Quantitative and Qualitative Research Techniques, Data Analysis |
| Media Management: | Media Planning and Buying, Advertising Principles and Practices, Public Relations Strategies, Media Laws and Regulations |
| Film Studies: (May be offered as an elective) | Film History and Theory, Film Analysis, Scriptwriting for Film, Cinematography |
| Photography: (May be offered as an elective) | Basic Photography Techniques, Digital Photography, Photojournalism |
| College Name | Location | Average CTC (per annum) |
|---|---|---|
| Symbiosis Institute of Media and Communication (SIMC) | Pune | ₹ 4,50,000 - ₹ 7,00,000 |
| Xavier Institute of Communications (XIC) | Mumbai | ₹ 4,00,000 - ₹ 6,50,000 |
| Mudra Institute of Communications, Ahmedabad (MICA) | Ahmedabad | ₹ 5,00,000 - ₹ 8,00,000 |
| Indian Institute of Mass Communication (IIMC) | New Delhi | ₹ 4,50,000 - ₹ 7,50,000 |
| Christ University | Bangalore | ₹ 3,50,000 - ₹ 6,00,000 |
| Lady Shri Ram College for Women (LSR) | New Delhi | ₹ 3,50,000 - ₹ 6,00,000 |
| Delhi University - Faculty of Arts | New Delhi | ₹ 3,00,000 - ₹ 5,50,000 |
| Manipal Institute of Communication (MIC) | Manipal | ₹ 3,50,000 - ₹ 6,00,000 |
| Amity School of Communication | Noida | ₹ 3,00,000 - ₹ 5,50,000 |
| Whistling Woods International | Mumbai | ₹ 3,50,000 - ₹ 6,50,000 |
| Job Role | Specialization | Average Salary Range (INR Lakhs/year) |
|---|---|---|
| Journalist | Print, Broadcast, Digital | 3-8 LPA |
| Public Relations Executive | Corporate, Media, Crisis Management | 3-6 LPA |
| Media Planner/Buyer | Media Planning, Media Buying, Media Research | 3-7 LPA |
| Event Manager | Event Planning, Coordination, Execution | 3-6 LPA |
| Digital Marketing Executive | Social Media Marketing, SEO, Content Marketing | 3-6 LPA |
| Advertising Account Executive | Client Servicing, Campaign Management | 3-5 LPA |
| Broadcast/TV Producer | Television Production, Program Development | 4-8 LPA |
| Film/Video Editor | Video Editing, Post-Production | 3-6 LPA |
